What is Undercoverage Bias?
Undercoverage bias occurs when the population list from which the researchers select their sample (aka the sampling frame) does not include all population members. When that happens, the sample cannot contain the unlisted individuals, potentially producing a biased sample that doesn’t fully represent the population. [Read more…] about Undercoverage Bias: Definition & Examples
You’d think that conducting a poll is straightforward. You ask a bunch of people who they’ll vote for and count the results, right? But it’s not quite that simple.